Dear Valued Customer,
Greeting from Bulk SMS Provider wishing you a very Happy and Prosperous Diwali !!!
As many of you may be aware, the Telecom Regulatory Authority of India (TRAI) recently issued new regulation “IUC-Promotional SMS charge” on the termination of Promotional SMS. These regulations are designed to regulate the telecommunication services, ensure technical compatibility and effective inter-connection between different service providers, lay-down the standards of quality of service to be provided by the service providers and ensure the quality of service and conduct the periodical survey of such Services provided by the service providers so as to protect the interest of the consumers of telecommunications service.
If you need Details of the Full Regulation then please see the attached files for TRAI Regulation om IUC.
TRAI new SMS guidelines & Impact on Bulk SMS Provider Customers
1. The promotional SMS charge shall be Existing Rate + Re. 0.05 (five paisa only).
2. No Extra charges for transactional SMS.
3. The Originating Access provider may collect the promotional SMS charge from the registered telemarketer.
Due to the TRAI new SMS regulations, you are kindly advised to give your mail confirmation for charging of 5 Paise per SMS additional termination charge immediately so that we can allow you to send promotional SMS through Bulk SMS Provider Gateway, else your all promotional SMS will be dropped.
We assure you that Bulk SMS Provider is completely ready with the best possible technological solutions to incorporate all the guidelines in a smooth manner. We look forward to your cooperation during this important migration phase.
For any clarification or information regarding TRAI Regulations you can contact your Sales Account Manager or Bulk SMS Provider Service Delivery Team.
Kindly fill up the attached sheet for your account details so that we can allow promotional SMS against that push account.
If you are not using Bulk SMS Provider Promotional SMS service then kindly ignore that mail or forward this to your concerned department.
Your continued patronage and suggestions are a vital part of our growth. Hope We are looking forward for our Mutual Business Relationship.
We regret any inconvenience caused to you.
For More Details :
http://www.trai.gov.in/WriteReadData/trai/upload/PressReleases/842/Press_release_25.10.11.pdf